Job Location | Doha, Qatar |
Education | Not Mentioned |
Salary | Not Mentioned |
Industry | Fashion & Apparel; Retail & Wholesale |
Functional Area | Not Mentioned |
Responsibilities:?Contribute to the formulation and implementation of the overall business strategy.?Lead the implementation of the Marketing strategy to achieve targeted performance.?Formulate annual departmental goals and budget, ensuring adequate provision for resources.?Establish departmental performance dashboards to monitor achievement of the plan.?Develop departmental policies aligned with strategic objectives.?Ensure compliance with policies and procedures across all sections.?Lead the implementation of the marketing strategy aligned with company goals.?Procure and manage customer insights to provide business intelligence.?Manage the promotional and event calendar based on customer needs.?Execute commercial campaigns to drive footfall in company stores.?Enhance the brand equity through strategic media use and messaging.?Utilize Public Relations to maintain consistent brand positioning.?Manage media spend budget and measure ROI based on improvements.?Participate in top management discussions representing Marketing Department needs.
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